First and foremost, things change over time, and the way we communicate on social media is no exception. Younger generations favor social media platforms such as Twitter and Instagram, while more elderly folks continue to remain active on Facebook. Customers’ attention must be captured in order for a business to be successful on social media. … Read more
Your website is your brand. It’s the face that presents you to customers and potential clients, so it has to be unique from all other sites in order for people to take notice of what kind of business they are dealing with! I love how designing websites becomes an addiction. Nothing could make me think … Read more
One of the vertical markets that I have always thought is perfect for digital marketing is the dental market. Interested? You can also find out 10 ways to market your dental practice in my other post here. A dental patient has a very high LVC (Lifetime Value of Client) and acquiring them can be expensive … Read more
Most marketers appreciate the benefits associated with producing a newsletter, but most of us look at it as one of those jobs that we really don’t want to have to do. However, newsletters don’t have to be a time-consuming task. If you treat it like a job you like doing, then, this will be reflected … Read more
To build your email list, one of the most important components is creating a landing page, also known as a squeeze page. A lead capture page is designed to entice prospects to sign up for your marketing funnel by offering them something of value in exchange for their email address. Done well, it’s one of … Read more
In this blog, I will go over 10 key things that you need to keep in mind when establishing a professional digital marketing agency. Besides examining the definition of each item and why it is important in order to have a thriving online business, we are also going to examine each point and what it … Read more
LinkedIn is one of the best platforms for building a unique, professional profile and connecting with professionals in any industry. The issue is that many people aren’t using LinkedIn to its full potential, which means they’re missing opportunities worth exploring. The most efficient way to use LinkedIn is to develop long-term strategies. Though sometimes it … Read more
If you’re looking for ways to boost your SEO, you should definitely be taking a look at Schema. Structured data markup is becoming more and more important for search engine optimization, and can help you to improve your website’s visibility and rankings. In this blog post, we’ll explain what Schema is, how to use it, … Read more
“You are what you eat.” You’ve probably heard this expression before, but when people say it, they’re usually talking about how the food we consume can affect our overall well-being. So too is true for websites–incessantly scrolling through social media or browsing blogs might be hazardous to your health! It turns out that what your … Read more
When you’re running your own business, it’s important to keep investing in the future of that company. This doesn’t just mean monetary investment either; continuing with quality service and employee well-being are also essential for long-term success as a small entrepreneur! There may be some months when things don’t go according to how we would … Read more
