In the ever-changing world of SEO, cross linking is a tactic that can help your website rank better on Google. But what is cross linking in SEO? And more importantly, how can it help your website?
In this article, we will explain what cross linking is and how it can improve your website’s SEO. We will also discuss different types of links and how to get them for your website. So read on to learn more about this valuable SEO tactic!
What is Cross Linking?
Cross-linking, which can also refer to the process of internal page linking, is the process of adding links from one website or page to another. In general, cross-linking is used to improve a website’s SEO and, when done correctly, it can help your website rank higher on Google and other search engines. Internal cross linking can also help your website visitors find information more easily and help push link juice around your site (more on this later). By adding links to related pages on your website, you make it easier for your visitors to navigate your site and find what they are looking for.
Why Is Link Building Important for SEO?
Links are an important part of SEO because they help search engines understand the structure of your website. Inbound links also act as a ‘vote’ for the content of your website; after all, if someone has taken the time and effort to link to your page then, it stands to reason that they found it valuable and engaging. That’s why, even in 2022, inbound links are still an important ranking factor for most websites.
The more links you have pointing to your site, the better chance you have of ranking higher in search engine results pages (SERPs). In addition, links are a valuable source of traffic for your website. When people click on the links you’ve added to your site, they will visit your website. And the more high-quality links you have pointing to your site, the more traffic you will receive.
What Are the Different Types of Links?
There are three main types of links: internal links, external links, and dofollow links. Internal links are those that point to other pages on your own website. External links are those that point to websites outside of your own domain. Dofollow links are those that pass SEO juice from one website to another. Nofollow links do not pass SEO juice, but they can still be valuable for traffic.
* Strictly speaking there no such thing as an explicit dofollow link because links have to be marked as nofollow with the rel=”nofollow” modifier. Dofollow links don’t need this!
How Can I Get Links for My Website?
There are many ways to get links to your website. One of the most effective methods is to submit your website to directories. There are thousands of directory websites online, and most of them are free to submit to. Another great way to get links is by writing guest posts for other websites. When you write a guest post, you can include a link back to your own website in the author bio or resource box. You can also exchange links with other websites. This is where you contact another website owner and ask if they would like to trade links with you. Finally, you can use social media sites like Twitter and Facebook to promote your website and attract links from other websites.
Cross linking is a valuable SEO tactic that can help your website rank higher on Google and other search engines. By adding links to related pages on your website, you make it easier for your visitors to navigate your site and find what they are looking for. In addition, cross linking can help improve your website’s SEO. So if you’re looking for ways to improve your website’s ranking, consider using cross linking as part of your SEO strategy!
Internal Links vs External Links
When you add a link to your website, you have the option of adding an internal link or an external link. Internal links are those that point to other pages on your own website. External links are those that point to websites outside of your own domain. So what’s the difference between internal and external links? And which one should you use?
The main difference between internal and external links is the amount of SEO juice they pass from one website to another. Internal links pass more SEO juice than external links because they are located on the same domain. External links pass less SEO juice than internal links because they are located on different domains. So if you’re looking for a way to improve your website’s SEO, adding internal links like this one is a better option than adding external links.
Another difference between internal and external links is the type of traffic they generate. Internal links generate more organic traffic than external links because people are more likely to click on them. External links generate more referral traffic than organic traffic because people are more likely to visit the website they’re linked to.
So which type of link should you use? It depends on what you’re trying to achieve. If you want to improve your website’s SEO, add internal links. If you want to generate more referral traffic, add external links.
Dofollow Links vs Nofollow Links
When you add a link to your website, you have the option of adding a dofollow or nofollow link. Dofollow links are those that pass SEO juice from one website to another. Nofollow links do not pass SEO juice, but they can still be valuable for traffic. So what’s the difference between dofollow and nofollow links? And which one should you use?
Most link profiles will have a mix of dofollow and nofollow links. These are indicated by adding the rel=”nofollow” to the <h> tag as follows
<a rel=”nofollow” href=”https://google.com”>The worlds leading search engine</a>
The nofollow tag tells the search engine spiders to visit the target domain but not to pass any link juice.
So, why would you want to do this?
Well, think of your web page like a bucket. Incoming links (providing they are dofollow, of course) pour some link juice into the page. Outgoing links transfer some of the link juice out. So, if you want to keep the maximum amount of link juice on your page, you should add the nofollow tag. There are pros and cons to using each type of link, so if you have any concerns, my advice would be to seek the help of an experienced SEO agency or consultant.
So which type of link should you use? It depends on what you’re trying to achieve. If you want to improve your website’s SEO, add dofollow links. If you want to generate more referral traffic, add nofollow links.
How to Get Links
So now that you know all about internal links, external links, dofollow links, and nofollow links, how can you go about getting them for your own website? Here are a few tips:
- Submit your website to directories: There are many online directories where you can submit your website for free. These directories are search engine friendly, so they will help improve your website’s ranking in Google and other search engines.
- Participate in forums and blog comments: Another great way to get links is by participating in forums and blog comments. When you leave a comment on a blog post or forum thread, include a link to your website. This will help you get exposure and traffic to your website.
- Write guest posts: Guest posting is a great way to get links and traffic to your website. When you write a guest post for another website, include a link to your website in the author bio box. This will help you reach a new audience and drive traffic back to your website.
So now that you know all about cross linking, internal links, external links, dofollow links, and nofollow links, go out there and start adding them to your own websites! They can be a great way to improve your SEO ranking and generate more referral traffic. Good luck!
