web traffic and rankings

Web traffic and ranking How are they connected?

As a marketer, it’s essential to understand how web traffic and rankings are connected. If you want to generate more visitors to your website, you need to focus on ranking for high-traffic keywords. In this blog post, we will explain how web traffic is generated and how higher rankings correlate to more visitors. We will … Read more

what are the twin pillars of marketing

What are the Twin Pillars of Marketing?

There are two pillars of marketing that you cannot overlook if you want to be successful: creating a great product and reaching the right audience. Many businesses make the mistake of focusing on one pillar over the other, which can doom them to failure. In this article, we will discuss what the twin pillars of … Read more

how to avoid seo penalties

How To Avoid SEO Penalties

Did you know that there are more than 200 different ranking factors that search engines use to determine your website’s rank? And that these factors change all the time, as the search engines update their algorithms. It can be hard to keep up with all of these changes, and even harder to know how to … Read more

Categories SEO
how to find local seo clients

How to Find Local SEO Clients and How to Make Them Stay

As a digital marketing agency, it’s important to offer local SEO services to your clients. After all, not every business is national or international; many are only interested in ranking well in their own city or town because that’s where they know their client base is. In this article, I’ll explain what local SEO is … Read more

Categories SEO
what is cross linking in SEO

What is Cross Linking in SEO?

In the ever-changing world of SEO, cross linking is a tactic that can help your website rank better on Google. But what is cross linking in SEO? And more importantly, how can it help your website? In this article, we will explain what cross linking is and how it can improve your website’s SEO. We … Read more

Categories SEO
person using MacBook pro

Google Ads for Business: How to Use Them to Achieve Your Goals

Google Ads can be an extremely effective tool for business owners looking to achieve their marketing goals. In this article, we will explain what Google Ads are, how they work, and how you can set up a campaign that delivers the best return on investment (ROI) possible. We’ll also show you how to track traffic … Read more